Knowledge is Power

Industry Insights


Staying in the loop on all things web can be quite a task. We're here to offer you valuable industry insights-information you can use to become more successful when it comes to web design, web development and internet marketing.

Microsoft Edge. Cortana. What Does It Mean For Search Marketers?

Hey, Search Marketers. It’s Time to Get Acquainted with Microsoft Edge and Cortana.

In case you hadn’t heard, Microsoft Edge is the new web browser developed by tech giant Microsoft, now included within all Windows 10 operating systems. Edge will replace long-time browser Internet Explorer as the default web browser, but Microsoft says they will keep Internet Explorer up and running to best serve “enterprise customers.”

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How Facebook Graph Search Works

Using Facebook graph search

Facebook's search engine, Graph Search, provides results filtered based on the activity of your Facebook friends.

In a nutshell, Facebook's Graph Search is a search engine that provides specific information through the filter of your Facebook friends.

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5 Things to Make Your Google Places Preview Stand Out From the Rest

By iExposure |
Make your listing stand out

Your first move in attracting more attention on Google is to claim your business listing. If you've already done that, this post will show you how to use your listing to attract new business.

Revised: November 3rd, 2015

Frequently, Google rolls out a change in the layout which reconfigures the layout of the local search results. Usually this happens to provide a more visually appealing page, to provide searchers with more relevant information or so Google can watch SEOs and business owners squirm (just kidding).

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How to Tell When People Are Talking About You Online (Part 1)

By iExposure |
People are talking about you online

This post is for those that blog, network, and share online, and could use help figuring out if they’re gaining any traction.

This is part one in a three-part series that will give you tips for easily monitoring your brand's reputation online. Tune in later for part two!

I wanted to cram everything into a single post here, but I figured that would be much too long for anyone to actually read it. So, I’ve decided to do something that we haven’t done before on our blog– a series of posts.

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